The current-generation A3 is sold solely as a small hatchback, and the next-gen A3 will come as a hatch too. The difference the next time around is the possibility of an A3 sedan, as teased and shown at the Geneva Motor Show. Peter Schwarzenbauer, an Audi board member responsible for sales and marketing, had the scoop on the A3.
“If you look at this specific segment [sedan] around the world, you come to the conclusion that this car is designed — but it is not yet decided — with the U.S. and China in mind,” said Schwarzenbauer. “These are two markets where the segment is quite big.”
The production A3 sedan isn’t green-lit yet but would step into the U.S. in 2013 as part of the 2014 model year. The European market should receive their A3s in 2012 as 2013 models.
The Q3 stands on similarly uncertain ground. It’s due in Europe later this year but Audi hasn’t committed to a U.S. launch. Schwarzenbauer says they’d need another 12 to 15 months after the European debut to get the baby CUV into the U.S.
Would the new A3 and Q3 lift Audi’s annual sales to 200,000 units by 2018? Well, we’d need them Stateside to find out.
Source: Automotive News (Subscription required)